“Before social media, interacting with readers was limited to including reporters’ phone numbers and e-mail addresses at the end of stories. Responding to people encourages good dialogue, and it is likely to make people more loyal to our product,” says Robert Quickly in his article on StatesmanJournal.com.
Many people agree that social media provides great tools for expanding readership and news.
Dick Hughes also wrote an article on StatesmanJournal.com where he said Twitter, Facebook and other social media outlets are effective ways to quickly disperse news, to put an end to rumors and to refer people to more in-depth information in print or online formats.
With 140 characters and shortened hyperlinks, journalists can provide their Twitter followers with just enough information to pique their curiosity enough to click the link that will take them to the full story. If they aren’t interested, the audience just scrolls along. It’s a like an a-la-carte menu for news where people pick a choose what they want to order.
Quickly’s piece on StatesmanJournal.com says critics dismiss the social media realm by saying it’s a place where rumors run rampant and ethics are ignored.
“You get a lot of things, when you open up Twitter in the morning, but not journalism. Journalism needs discipline, analysis, explanation and context, he pointed out, and therefore for him it is still a profession. The value that gets added with journalism is judgment, analysis and explanation – and that makes the difference,” says Richard Sambrook in an article in The Guardian.
Quickly says that the code of ethics applies to journalists everywhere, even in the social media, and journalists are expected to be ethical, fair and accurate no matter how or where their information is pushed.
So, remember that no matter where you articles are being spread, journalist’s number one rule is to always remain unbias and accurate.